28 Jul 2021, 17:23 — 5 min read
The Philippines is one of the world’s most disaster-prone countries and when typhoons, floods, earthquakes, and landslides strike, every aspect of society is placed at risk. While one cannot control the forces of nature, one can put into place measures to mitigate the worst effects. Protecting one’s business in such circumstances can be a huge challenge but if one knows how to plan and prioritize, one can be better prepared to face these obstacles.
This is #SafeInAStorm SIKAP’s series about protecting your business during disaster-related disruptions! These blogs will provide practical tips on boosting your disaster resilience in the different aspects of your business.
Customer communication is an important part of any successful business. Maintaining strong relationships with your clients will ensure the longevity and stability of your enterprise. And communication with customers is even more important during any kind of crisis as it is a means to protect them.
Companies need to share as much relevant information with their customers during calamities because customers are depending on them to continue to provide the services they have signed up for. More than simply continuing operations, effective customer communication during disasters also demonstrates the companies’ commitment to protecting their client base and to even saving lives.
Make sure to include the following information when you are communicating with your customers during crises:
Here are some key things to remember when conveying messages to your customers during a calamity:
So those are a few ways to effectively keep your customers in the loop while there is an ongoing disaster. Communicate with your customers properly and they will thank you for it!
Stay tuned for more practical tips and advice on how you can keep your business #SafeInAStorm #SIKAPMSME #ResilientMSMES #ResilientPH
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Disclaimer: The views and opinions expressed in this article are those of the author and do not necessarily reflect the views, official policy or position of GlobalLinker
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